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How to send leads to Hubspot (technical)

Jimmy Christiansen
  • Updated

                                                                                                                                                     Sk_rmbillede_2020-10-19_kl._12.49.11.png 

In this article you'll learn how to send leads from Adversus using journeys, to Hubspotpropertiesusing their REST API. Requires basic knowledge about the Journey Module, JSON, and REST APIs.

  1. Access your HubSpot API Key using this HubSpot guide.
  2. Create a new journey based on a lead trigger, and add your filter and branch logics if needed.
  3. Add a custom integration as the action
    • Request URL: https://api.hubapi.com/contacts/v1/contact/createOrUpdate/email/testingapis@hubspot.com/?hapikey=demo. Change testingapis@hubspot.com to the corresponding e-mail merge-tag, and change demo to the API Key obtained in the first step.
    • Add a field with the name/key properties[0].property and set the value corresponding to the HubSpot property internal name you are mapping, for example email. Find the internal names on HubSpot properties using this HubSpot guide.
    • Add a field with the name/key properties[0].value and set the value to the Adversus lead field you are mapping, in this case the lead Email field.
    • If you are adding additional fields then remember to increase the properties counter, for example properties[1], properties[2] and so forth (see example).

Example

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